e-journal
The use of iPocket coach in business education
Purpose – The purpose of this paper is to present a review of an iPad application called iPocket
Coach that can be used with a mobile device in business education.
Design/methodology/approach – This paper discusses the educational benefits of this application for
classroom use and develops a pedagogical exercise by which students can build interpersonal skills.
Findings – The iPocket Coach can not only be used to develop skills but learn about common
management issues involving conflict resolutions, personal development, providing constructive
feedback, interviewing, performance evaluations, promotions, rewards, and terminations.
Originality/value – The exercise developed can be used in a consumer behavior or sales management
course that teaches students how to handle difficult customers.
Keywords Educational apps, Using technology in business education, Mobile technology,Learning methods
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