e-journal

Cosmetics Alter Biologically-Based Factors of Beauty: Evidence from Facial Contrast

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The use of cosmetics by women seems to consistently increase their attractiveness. What factors of attractiveness do cosmetics alter to achieve this? Facial contrast is a known cue to sexual dimorphism and youth, and cosmetics exaggerate sexual dimorphisms in facial contrast. Here, we demonstrate that the luminance contrast pattern of the eyes and eyebrows is consistently sexually dimorphic across a large sample of faces, with females possessing lower brow contrasts than males, and greater eye contrast than males. Red-green and yellow-blue color contrasts were not found to differ consistently between the sexes. We also show that women use cosmetics not only to exaggerate sexual dimorphisms of brow and eye contrasts, but also to increase contrasts that decline with age. These findings refine the notion of facial contrast, and demonstrate how cosmetics can increase attractiveness by manipulating factors of beauty associated with facial contrast.

Keywords: facial contrast, sexual dimorphism, beauty, cosmetics, skin color
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Informasi Detail

Judul Seri

Evolutionary Psychology

No. Panggil

-

Penerbit

U.S.A : ., 2015

Deskripsi Fisik

Evolutionary Psychology 2015

Bahasa

English

ISBN/ISSN

1474-7049

Klasifikasi

-

Tipe Isi

-

Tipe Media

-

Tipe Pembawa

-

Edisi

Volume 13(1). 2015

Subjek

PSIKOLOGI

Info Detail Spesifik

-

Pernyataan Tanggungjawab

Mutia/Agus

Versi lain/terkait

Lampiran Berkas

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